Site Performance¶
Confidential — KPI data
Core Web Vitals (p75) for Megan Salmon. AEST. Source: Shopify web performance.
Period: 1 Apr → 24 Jun 2026 · Latest measured day: 23 Jun 2026
Core Web Vitals (p75)¶
| Metric | Latest | Rating | Good / Needs-work |
|---|---|---|---|
| LCP (load) | 2,023 ms | 🟡 Borderline | ≤2500 / ≤4000 ms |
| INP (responsiveness) | 164 ms | 🟢 Good | ≤200 / ≤500 ms |
| CLS (visual stability) | 0.18 | 🟡 Needs work | ≤0.10 / ≤0.25 |
Responsiveness (INP) is fine, but the two loading-and-stability metrics need work:
- LCP sits at 2,023 ms today and ranged up to ~3,272 ms on heavier days — past the 2,500 ms "Good" line. Image-heavy fashion pages are the usual culprit; compressing/lazy-loading hero imagery would help.
- CLS is 0.18, above the 0.10 "Good" threshold — meaning visible layout shift as the page loads (images/embeds without reserved space, late-loading banners). It's a fixable irritant that can cost conversions.
Trend¶
Daily p75 over the period — switch between LCP / INP / CLS. The dashed line is the "Good" threshold.
Both LCP and CLS are the priorities here. For a designer brand leaning on rich photography, a performance pass on image delivery and layout stability is likely to pay back in conversion.